EDUCATION
City College of New York, New York, NY
Branding + Integrated Communications Masters Program
Expected Graduation Date: May 2018
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SUNY New Paltz, New Paltz, NY
B.A. in Journalism, minor in Creative Writing
2012-2016
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Cardiff University, Cardiff, Wales
Study Abroad Program
January 2015-June 2015
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SKILLS
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Develops social media strategies to connect with brand's target audience. I've worked closely with Twitter, Facebook, Tumblr, Pinterest, Snapchat, Google Plus and LinkedIn
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Manages editorial calendars based on analytical tools like Google Analytics, Buffer and Crowdtangle.
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Maintains tone and style of the brand based on research skills
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Develops multimedia components with tools like Photoshop, InDesign, AVID software, Adobe software and iMovie
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Established an efficient system of data and information to help the brand
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Works well with senior leadership team to provide insights on improving the brand​
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Publishes and promotes content like blog posts, social media, email campaigns and website copy in a time-restricted manner
EXPERIENCES
Native Editorial Intern // POPSUGAR, NYC
June 2018 - Present
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Creates and schedules social copy across Twitter, Facebook and Pinterest
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Tracks social engagement and performance
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Develops post-sale brand concepts for style and lifestyle
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Manages brand-sponsored Pinterest boards
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Writes articles across POPSUGAR's verticals
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Web Culture Intern // Mashable, NYC
September 2017-May 2018
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Writes 2-3 articles ranging in viral videos to digital trends
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Pitches article ideas to the editorial assistant bi-weekly
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Conducts research and identifies relevant sources
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Works with short deadlines and cover time-sensitive material
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Social Media Intern // Romper, NYC
October 2016-May 2017
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Assisted with developing Facebook pages by scheduling, curating content, and pitching ideas based on analytics.
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Developed and managed daily posts on Twitter, Instagram, & Google Plus.
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Planned and conducted social strategies with social media editors to engage awareness and engagement
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Analyzed trends using analytics tools to create content calendars
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Editorial Intern // Latina Magazine, NYC
January 2016-May 2016
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Researched stories and photos for editors before stories were published
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Managed and reconstructed Tumblr and Google Plus accounts to maintain brand image
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Transcribed and edited interviews for assignment editors
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Attended pitch meetings and consulted with editors on potential content ideas